This data could be a gold mine for businesses especially those that trade fast moving consumer goods (FMCG). These populations for represent markets where consumers are concentrated and can be reached easily in large numbers.
I spent some time on this data and found the following to be interesting;
- These 54 towns hold 5.3m people or 20% of the country's population
- Out of the population of 5.3m living in these towns Nairobi alone holds 40%
- Since 32% of Kenyans live in urban areas (as per 2009 census) there is a significant 4m people living in smaller towns not captured in this list
Province | Pop. 1999 census | percentage | no of towns |
Central Total | 375,000.00 | 7% | 9 |
Coast Total | 774,000.00 | 15% | 5 |
Eastern Total | 407,000.00 | 8% | 9 |
Nairobi Total | 2,143,000.00 | 40% | 1 |
North Eastern Total | 121,000.00 | 2% | 3 |
Nyanza Total | 470,000.00 | 9% | 6 |
Rift valley Total | 664,000.00 | 12% | 12 |
Western Total | 362,000.00 | 7% | 9 |
Grand Total | 5,316,000.00 | 100% |
There are notable towns which I would have expected to be on this list. Some of these are Kenol, Maua, Karatina, GilGil, Namanga, Kajiando, Kangundo, Tala and many more. Its not clear if some of these smaller towns have their numbers combined within those of bigger towns near them.
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